How do you promote a film that, while nearly critic proof, won't be shown to critics anyway? Hold a mock protest instead...
MADEA, America's favorite irreverent, pistol-packin' grandmomma, is raising hell
behind bars and bringing together a community of fans to lobby for her freedom!
Who: LIONSGATE, Soulciti.com, Collegemoviereview.com and Archive Lounge
and local Austin City residents join in solidarity to peacefully protest the
wrongful incarceration of beloved Madea. The general public is strongly
encouraged to attend. The first 40 participants will receive a free t-shirt.
When: Wednesday, February 18, 2009 from 6:00-8:00 PM
Where: outside Archive Lounge
6406 N. IH 35, Ste 1600
Austin, TX 78753
Visit www.myspace.com/freemadea or text MADEA and your zip code to
43KIX (43549) for rally locations across the country, to download materials
and to find out other ways you can join the fun!
ABOUT THE FILM
At long last, Madea returns to the big screen in TYLER PERRY'S MADEA GOES
TO JAIL. After a high-speed freeway chase puts Madea (TYLER PERRY) in
front of the judge, her reprieve is short-lived as anger management issues get the
best of her and land her in jail. A gleeful Joe (TYLER PERRY) couldn't be
happier at Madea's misfortune. But Madea's eccentric family members the
Browns (DAVID and TAMELA MANN) rally behind her, lending their
special "country" brand of support.
Meanwhile, Assistant District Attorney Joshua Hardaway (DEREK LUKE) is on
the fast track to career success. But Hardaway lands a case too personal to
handle - defending young prostitute and former drug addict Candace Washington
(KESHIA KNIGHT PULLIAM) - and asks his fiancée and fellow ADA Linda
Holmes (ION OVERMAN) to fill in on his behalf. When Candace ends up in jail,
Madea befriends the young woman, protecting her in a "motherly" way as only
MADEA GOES TO JAIL in theaters nationwide on February 20th!
Ummm...okay. If you're a Tyler Perry fan, this could be fun. But not coupling it with some kind of screening - in other words, inviting people out to promote your movie for you sight unseen - well, not sure how that's gonna fly. Might make the 10 O' Clock news, which I assume is the hope. I'm curious to see how this plays out, but can say I'm honestly miffed that they won't screen this for us. But if you go, please take photos and post a report.